How You Can Work With Your Marketing Partners to Keep Afloat in an Ever-Changing Digital Landscape
Operational structure is a crucial component of businesses looking to compete in a digitally-empowered world. The rapid changes in technology, coupled with generational shifts in user behaviour and media consumption, demand businesses of today to be agile in their approach, more than ever before. In this session, we will discuss the importance of leveraging marketing partners to support companies in achieving the agility required to react and compete in this ever-changing landscape. Successful client-agency relationships can help shape structures, both legacy and new, enabling them to succeed in the digital age.
Director of Client & Strategic Partnerships, ForwardPMX
Supriya has been working in Digital Marketing for over 15 years and joined Forward3D in 2011. She initially joined the agency as a Business Development Director before she moved into head up Client & Strategic Partnerships in 2014. Supriya is a member of the Executive team and has played a central role in the growth of both the agency and the clients that she has worked with.