The Here. The Now. Tomorrow. Sneakers.
Wednesday, July 31st, 2019
11am – 12pm EST
Must Register to Access Webinar
In closets, some typical and others mind-blowing. On streets around the world, at the most prestigious events. When getting cocktails with friends. Where do we look first? At each other’s shoes. What’s driving the sneaker surge, and who’s influencing what was a trend into a movement? Beyond the tastemakers and boldly influential, what’s happening? Where does the passion start and where’s it headed?
Introducing ForwardPMX’s inaugural Sneaker Study, an inside look at the evolution of the sneaker phenomenon and the consumers that wear them.
Global Chief Growth Officer, ForwardPMX
Chris brings ForwardPMX’s capabilities and sophistication to an increasingly complex consumer world to help solve the global business challenges facing brands. With experience as a CEO, business strategist and entrepreneur, Chris leads a team of problem solvers charged with providing new perspectives. This expertise and focus provides a highly differentiated business model for clients.
Chris is a passionate sneaker fan, and brings highly unique expertise about the intersection of streetwear/sneakers and luxury, as well as how the changes in consumers are driving the new strategies of modern brands.
Vice President, Research, ForwardPMX
Glenn focuses on helping clients address the ever-evolving challenges and opportunities of multichannel marketing working with a team of seasoned analysts. He brings nearly 20 years of experience in consumer marketing research. Our research team regularly produces competitive benchmarking studies for clients, as well as forward-looking industry reports and market analyses. Some of the team’s key releases include a look at the impact of severe weather on marketing efforts, the rapidly expanding and diverse seniors market, plus a variety of annual retail-focused releases, such as our luxury market, back to school, and year-end holiday reports.
Associate Director, Marketing
As Associate Director on the corporate marketing team, Sara brings significant experience in brand positioning, public relations and marketing strategy. Before PMX, Sara led the content and PR strategy for tech clients like Sprinklr, Riskified and Forter, as well as Xcel Brands, at a boutique PR firm based in New York. Now, Sara serves as the editorial and strategic lead for PMX agency’s content and thought leadership programs. She is responsible for brand amplification through social media, PR, content development, client and agency awards, speaking engagements, executive thought leadership and corporate communications.