ForwardPMX Achieves Exclusive International Partner Status with Yandex

The Award-Winning Agency Deepens Partnership in EMEA, USA and APAC

May 26, 2020 – Moscow, Russia – ForwardPMX, a multi-award winning brand performance agency, announced that they have achieved the exclusive International Partner status with Russian platform, Yandex. Globally recognized technology company, Yandex, offers this partnership for agencies who have proved platform excellence and successfully fuelled growth to clients’ businesses internationally. This partnership highlights ForwardPMX’s ability to execute successful strategies on the Yandex platform for key clients in the region such as Hilton, Calvin Klein, and The Economist.

Interested in hearing straight from experts at Yandex and ForwardPMX about COVID-19 trends? Join our webinar on Thursday, May 28th at 11AM ET| 4PM BST. 

ForwardPMX has worked with Yandex as a trusted partner since 2012, and this expansion  enables the agency to continue to offer bespoke solutions to solve challenging client problems. ForwardPMX and the platform have a demonstrated history of building advanced technical solutions through joint product development, including the Yandex Programmatic Display Solution that integrates ForwardPMX’s proprietary technology.

The partnership will enable the agency to further business development initiatives and enhance Yandex and market knowledge across new and existing clients through exclusive training led by ForwardPMX, covering Europe, North America and Asia. Jointly, the agency and Yandex are able to create tailored market entrance strategies for clients utilizing key platform features and ForwardPMX’s advanced performance media expertise.

“ForwardPMX has proven their excellence as a partner to Yandex for many years by providing marketers with growth-centric strategies that enable their businesses to thrive on the platform,” said Elena Willems of Yandex. “The ForwardPMX team consistently brings a dynamic, innovative mindset, and we look forward to our continued collaboration and success over years to come.”

“Successfully reaching consumers on Yandex is absolutely critical to business growth in Russia,” said Alexandra Mezhonova, Business Director of APAC & Russia at ForwardPMX. “Particularly as we continue to navigate COVID-19 challenges and support our clients through resurgence and growth, our teams will work closely with Yandex to identify the changes and opportunities marketers should be aware of. We’re grateful for this prestigious global recognition, and look forward to educating more international brands about successful approaches to the platform.”  

About Yandex:

Yandex is a technology company that builds intelligent products and services powered by machine learning. Our goal is to help consumers and businesses better navigate the online and offline world. Since 1997, we have delivered world-class, locally relevant search and information services. Additionally, we have developed market-leading on-demand transportation services, navigation products, and other mobile applications for millions of consumers across the globe. Yandex, which has 30 offices worldwide, has been listed on the NASDAQ since 2011.

For brands expanding to Russia, check out this short informational video from Yandex.