ForwardPMX and Kiss The Ground Named Campaign Power of Purpose Award Winners
ForwardPMX is thrilled to announce that we’ve been named winners alongside our partners, Kiss the Ground, in Campaign US’s Power of Purpose Awards in the Sustainability category.
The Power of Purpose Awards celebrate best-of-class work in cause marketing, and we are especially proud to have our teams recognized for purpose-driven work given social good initiatives are part of our core at ForwardPMX. We are so happy to share this win with Kiss the Ground, an incredible organization we have provided paid media work for pro-bono over the last four years. Their inspiring work educates global populations about soil regeneration and its positive impact on the Earth – check out more on their work and mission here!
Some more about our work with Kiss the Ground:
At the root of Kiss the Ground’s mission is the desire to tackle one of humanity’s greatest challenges: climate change. This begins with soil, and soil is something that impacts everyone (well, everyone who eats anyway!). The organization takes a unique approach by offering a digital course which educates individuals about how healthy soil is a solution for global warming, flooding, drought, food security, freshwater availability, farmer prosperity, and extinction/biodiversity loss.
The passionate team at ForwardPMX helped to significantly increase the awareness of Kiss the Ground’s course to a global audience, targeting keywords like ‘soil regeneration’ and ‘global warming,’ allowing the seeds of their mission to spread worldwide. Culturally speaking, the effects of this work spread exponentially, as people share their learnings by word of mouth and through social channels. This results in a more informed global population that knows how to combat climate change with simple changes, creating a better future for everyone.
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