ForwardPMX Deepens Partnership with Baidu to Deliver Platform Excellence to Global Brands
The Award-Winning Agency Expands its Baidu Core Partnership in China and the Middle East
Shanghai, China – April 9, 2020 ForwardPMX, a multi-award winning brand performance agency, announced that they have expanded their Baidu Core Partnership in China and the Middle East. This is in addition to their Europe and U.S. market partnership. Baidu offers this partnership to agencies that represent the highest ability to execute client growth through their platform, and highlights ForwardPMX’s strategic leadership to key clients in the region.
ForwardPMX’s strength and capabilities in transforming clients’ businesses have been recognized by Baidu through their relationship spanning over a decade. Working in partnership with brands, ForwardPMX fuels client growth by understanding the total needs of the business and delivering in-channel excellence. This partnership enables the agency to unlock new tools and features, and further increase dynamism with client strategies. Previously, ForwardPMX became the exclusive international training course provider for Baidu in Europe, which enables the agency to help businesses outside of China achieve success and growth through the platform.
Fei Yan, Baidu Key Account Overseas Department said, “As a certified partner of Baidu, ForwardPMX has strong market understanding and a track record of success for creating innovative integrated online marketing models for its global clients. This not only helps to combine the right products to meet customer needs, but also helps them to win industry marketing awards in the local markets. We can confidently say that ForwardPMX is one of Baidu’s most exceptional overseas business partners.”
“We are delighted to see our Baidu relationship go from strength to strength, and for our partnership to extend into new territories,” said Richard Brosgill, Managing Director APAC & RU. “Over the past 10 years we’ve worked closely with Baidu, which remains a key and crucial partner for our clients in China, and we’re looking forward to scaling our data-centric approach in connecting the right consumers with both Chinese brands and those clients looking to scale in the region.”
Faisal Dean, Marketing Director, MENA said, “This is an extremely exciting time for us in MENA. Our market is fast-moving and innovative, with clients wanting to push the boundaries with platforms and audiences. Through this partnership with one of the world’s largest and most important search engines, we’re able to nurture this purpose by experimenting and testing Baidu’s latest features to capture new audiences in China and fuel client growth.”
You May Find These Interesting
The UK Agency Awards reward creative, design, digital, marketing, advertising, media and public relations agencies that are based in the UK. This year, ForwardPMX took home three Agency of the Year awards at the virtual ceremony held on 17 November. The judging panel...
Since the early 1990s, Campaign’s Agency of the Year awards have existed to recognize inspiring leadership, management excellence, outstanding business performance, and overall achievements in advertising and brand communications and ForwardPMX have been named as...
ForwardPMX Expands Growing Presence in Strategic MENA Market and Appoints Kinloch Magowan as Regional Director
Kinloch Magowan comes from a recent leadership position at Jellyfish to join ForwardPMX as its new regional director of MENA. Dubai, November 18, 2020: Global data and technology driven marketing services company, ForwardPMX, announced that it has appointed Kinloch...