The Average Position Metric is Leaving. What Does This Mean for Paid Search? September 11, 2019 The paid search evolution has been quick over the years, with Google bringing out constant streams of new features and products. While we’ve gotten excited over these new...
3 Ways to Influence Consumer Decisions Through Paid Search September 20, 2018 The consumer decision making process is complex. Think about it, how many things contribute to whether you buy something? Do you need it or want it? Maybe you need it, but which one will...
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