A World Without ‘Likes’: What will this mean for the industry? September 27, 2019 The Facebook like button was born a little over a decade ago in February of 2009. Since its inception, the like button has become deeply ingrained in the way individuals engage with...
Facebook Rolling Out ‘Off-Facebook Activity’ Feature August 30, 2019 “Off-Facebook Activity” is officially rolling out. There has been intense pressure on Facebook to make changes in the way their apps and services work, to give people more...
How to Drive Digital Success in Asia: New York Roundtable Recap June 4, 2019 Last week, ForwardPMX hosted a round table event in our New York City offices at One World Trade Center, led by Chief International Officer, Hannes Ben, and APAC and Russia Director, Yanyan...
With Fyre Festival in the Spotlight, The Influencer Industry Faces Adulthood February 7, 2019 The influencer industry has spent the last decade in its teenage years, relatively devoid of accountability and spoilt with both economic and social support from both brands...
Chanel Beauty Is Expanding Distribution In An Effort To Talk Directly To Customers March 22, 2018 Chanel is realizing that today’s beauty fiends have no patience for the inaccessible world of luxury. Instead, they value having direct connections to their favorite...
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